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Welcome, fellow Mid-Marketers, to the podcast that throws a wrench in the B2B machine! We’re not your average industry insiders, whispering secrets from ivory towers. We’re in the trenches with you, navigating the unique challenges and opportunities of the mid-market. We get it, because we live it, and we LOVE IT! Forget the tired, one-size-fits-all B2B advice. Here, we disrupt the status quo, sharing relatable stories from the real world, where hustle meets heart, and expert analysis cuts through the noise. We’re not afraid to challenge the norm, ask the tough questions, and inspire you to be better. This isn’t just a podcast; it’s a community of rebels. We’re the mid-market underdogs, hungry for growth, and ready to rewrite the rules. We share our stories, learn from each other, and celebrate our wins, big and small. Because here, every voice matters, every experience resonates, and every mid-market marvel can rise to the top. Ready to join the movement? Subscribe now and unleash your inner mid-market maverick. Together, we’ll disrupt, we’ll grow, and we’ll win.
Episodes

Wednesday Feb 12, 2025
Episode 6: SOC-2 Compliance 101
Wednesday Feb 12, 2025
Wednesday Feb 12, 2025
In this episode of The Mid-Marketers Podcast, Extu CIO Kelly Held dives into the world of SOC-2 compliance. What is it? Why does it matter? And how can it benefit your business? Kelly explains the five trust principles, the difference between SOC-2 Type 1 and Type 2, and the steps businesses need to take to achieve certification.
SOC-2 compliance isn’t just about checking a box—it’s about protecting data, building trust with clients, and unlocking new opportunities. Whether you’re new to compliance or looking to deepen your understanding, this episode has insights you won’t want to miss.
Tune in to learn how SOC-2 can transform your approach to security, safeguard your brand, and set you apart in the marketplace.
🎧 Listen now and join the conversation!
#SOC2Compliance #DataSecurity #MidMarketers #B2BTech #Extu